Logo of Newfound Hair Co. in black and white with stylized lettering.
Logo of Newfound Hair Co. in black and white with stylized lettering.

A place where beauty is not something to be standardized

Non-toxic, EU-certified hair care in the heart of Portland, Maine.

At Newfound Hair Co. we work exclusively with products that meet European Union cosmetic safety standards, including Innersense, K18, and Davines. Our focus is on formulations that support scalp health first and foremost, long-term hair integrity, and care for those experiencing hair loss or sensitivity, and hair of all textures, including curls, coils, and waves.

“The environment is calming and cozy, and you can tell how much heart and soul went into creating the space. The stylists are incredibly kind and knowledgeable, and I always leave feeling genuinely happy. Knowing they use ethical, sustainable products and care deeply about their employees makes the experience even more meaningful.”

- Gretchen R.

*Meet Our Team

*Meet Our Team

OUR SPACE

We’ve designed the space to feel timeless, with antiques sourced from all over New England. Our stations were created to offer a sense of calm and privacy — some built from salvaged 1830s doors framed by curtains, others set in front of framed acoustic paneling to soften noise.

Our artwork on the walls reflects the same principles we follow behind the chair. Hairdressing is an art form, and we wanted the space to echo that.